DesignSmith

Advantage Adoption and Foster Care

This small adoption and foster care business was looking to improve their brand image. We created and incorporated illustrations that helped tell the story of the benefits and 'Advantages' kids can have if placed in a positive and loving environment — such as participating in sports and graduation. We also wanted to demonstrate that anyone can be a foster parent, including single people and even gay and lesbian couples. Lastly the client wanted to build a website that offered a foster parent login area, that could be administered and updated with their own staff.